First of all we will talk (a lot!) and understand every single aspect about what the video is gonna be about, whether you wanna talk about business or tell a story. We will then outline a briefing for the project and list all of your specifications such as color palette, language, illustration style and voice artist.
With the concept defined, it's time to get started! The first pre production step is writing a compelling script: an 180 words text combined with a few notes containing suggestions for the illustrations to be drawn in the next step. For the script you will have 3 rounds of revisions and will be able to change it completely or only parts of it.
Once the script is approved, we start creating the illustrations. Every part of the video is illustrated so that we can put them together in the storyboard: a document containing all the main scenes of the video illustrated along with annotations, explaining everything that is gonna happen in that moment of video. You will have one revision for this step.
4. Voice Over
Meanwhile, the script will be sent to a studio so that a professional artist can voice over the video. Don't worry! You'll get to choose who's gonna do that for you and specify the art direction and the tone of it. Three revisions will be allocated for this step.
With the voice over and the illustrations fully approved it's time to turn them into a video. One by one, the graphics will be animated and put together into a beautiful animated video. Once again, one revision will be allocated for this step.
6. Sound FX
The video is almost ready! Once the animation is approved, all we have to do is to add sound effects and/or a background music and voilà.
The animated video is delivered via Dropbox in MP4 (h.264) in high definition.